Interviews with CEOs and Entrepreneurs about the frameworks they are using to build and scale their businesses.
Episodes
Tuesday Jan 02, 2024
Tuesday Jan 02, 2024
Sean Campbell is the CEO of Cascade Insights, a competitive intelligence and market research firm for B2B technology companies. We discuss the benefits of niching down, what it takes to manage remote teams successfully, and the 3 things all your clients expect from your business.
Timestamps
[00:00] Sean's entrepreneurial journey
[06:35] The Default to Narrow Management Blueprint
[09:00] How to define the boundaries of everything you sell
[13:17] The benefits of niching down
[15:20] Ways to narrow your market and find your niche
[17:12] Why you need to go deeper and not wider in your business
[20:08] The 3 things all your clients expect from your business
[22:36] The pros and cons of building a remote business
[27:40] What it takes to manage remote teams effectively
[30:34] The one skill every remote employee must have
[32:10] How to build a culture where it's okay to say "I don't know"
[36:40] The importance of regular check-ins with your team
[40:20] Parting thoughts
Links and Resources
Steve and Greg Cleary's Book Pinnacle: Five Principles that Take Your Business to the Top of the Mountain
Work with Steve - Stevepreda.com
Connect with Steve on LinkedIn
Sean's email: Sean@Cascadeinsights.com
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