Interviews with CEOs and Entrepreneurs about the frameworks they are using to build and scale their businesses.
Episodes
Monday Mar 14, 2022
Monday Mar 14, 2022
Charles Frydenborg is the CEO of MarketMuse, an AI-driven platform that helps transform how content creators research, plan, and craft their content. We talk about how to keep up with Google’s ever-changing search algorithm, the key elements of an effective content marketing strategy, and why written content is here to stay.
Time Stamps
[00:32] Getting to know Charles Frydenborg
[02:34] Charles’ experience with management blueprints
[04:51] Charles shares his favorite parts of the EOS framework
[06:09] How MarketMuse helps businesses improve the quality of their content
[08:23] How to keep up with Google’s ever-changing search algorithm
[09:48] The key elements of an efficient content marketing strategy
[14:22] Natural Language Generation(NLG) and why it’s so important
[14:53] The future of content marketing
[17:37] The growth of video content and why written content is here to stay
[18:47] The biggest challenges affecting AI-powered software companies
[20:43] MarketMuse’s big, hairy, audacious goals
[21:35] How to measure and create good quality content
[23:22] Become an expert in your content creation strategy
[25:04] Parting thoughts
Links and Resources
Charles’ email address: Charles@Marketmuse.com
Buyable: Your Guide to Building a Self-Managing, Fast-Growing, and High-Profit Business
Comments (0)
To leave or reply to comments, please download free Podbean or
No Comments
To leave or reply to comments,
please download free Podbean App.